Green book shop owners say they are embracing e-books with gusto as a way to attract customers and attract more customers to their stores.
Key points:E-books are not yet banned at bookstores but they are prohibited from being sold in bookshops, bars and cafesE-book retailers say they need more customers because the e-book market is still in its infancyE-Book retailer Amazon says it wants to have 50,000 e-readers in its stores by 2019E-reader adoption is a growing trend, according to Nielsen dataThe e-reader revolution is making its way through bookstores, cafes and bars.
But bookseller, bar and cafe owners are also embracing the new digital format.
“It’s really the digital book,” said Tony Withers, managing director of Green Book Australia.
“People love reading, but they don’t always have the time to go and actually go to the library and do it.”
E-readings are a great way for us to do that.
“We can get more people into the library.”
The Green Book store on the corner of Bondi and Main streets is a new addition to the chain.
“A lot of our customers come in and they’re looking for something different, they’re wanting something that they can read in a more casual setting, they want something that’s not necessarily the standard fare that they’ve come to expect from a bookstore,” Mr Witheres said.
The owner of the Green Book, Mr Wethers, said the book had a different feel to his other bookshoppes, which are usually packed with people.
“When you’re trying to sell something to a bookseller, you have to have a little bit of a feeling that you’re not going to be selling a traditional book, so we do that with our books,” he said.
“So when we’ve had customers come and check out our books, they’ve had a good experience.”
They’re looking to have that experience.
“A bookseller’s best friendA bookshop owner said he knew there was a market for e-reading in Australia, and he was determined to embrace it.
Paula Lee, who is based in Sydney’s outer west, is an owner of a bookshop called The Green Book.
She said she had never tried the ebooks before and was just looking to introduce her customers to the new technology.”
The ebooks are great for bookselling, because we can get people to go in and check them out,” Ms Lee said.
She has been using e-Books in her bookshop for about three months, and said she was not looking for customers who would spend more than $10.”
Our books are going for $20 a piece.
They’re really cheap, so I’m really happy to have them here,” she said.
Ms Lee said that as the market matures, she was excited about the potential for ebooks to be a part of the Australian book business.”
I think they’re going to get more popular, because people are going to look at them more and more,” she told ABC News Breakfast.”
But I think the booksellery industry, if you look at their history, they haven’t really been in a position where they’ve been able to do anything that has really made a difference to the bookselling industry.
“If they could do something, I think they could really take the game on.”
E-Reader adoption is growingThe ereader revolution has been growing in Australia over the past few years, with more and, increasingly, more people buying and using ebooks.
Last year, the Australian Bureau of Statistics reported that sales of e-toys grew by 6 per cent in the first quarter of this year, with nearly 10 million people now reading and playing with electronic books.
And while sales of traditional books are still growing, e-gadgets and tablets are on the rise.
Last month, ereader app MyEbook was launched, with customers buying e-dollars and then placing them into a prepaid card.
The company, which was developed by app-maker e-ventures, lets customers place orders online, then pick up their orders and pick them up when they arrive.
“These cards allow you to buy a physical book, but then also a digital version of that book.
So you can buy it, pick it up, and then send it to a friend or your family,” said founder Ben Luscombe.
MyEbook is also allowing customers to make payments using their smartphones.
The app’s first customers are likely to be bookstores and bars, where people want to have an option to pick up a physical copy of their book without having to wait in line.
“What we are doing with e-stores is we’re creating a physical physical copy, so you can pick it and put it on